Earth-Friendly personal care products & dry wipes for the best health of our skin, our microbiome (good bacteria) & our planet!
A WOMEN-OWNED COMPANY
Our patent-pending EcoBalance Cleansers uniquely –
Cleanse, Deodorize, Moisturize & Optimize Healthy Surface Bacteria
✓ Right pH ✓ Right Salt Balance* ✓ Right Ingredients ✓ Eco-friendly Packaging™



Our patent-pending formulas are inspired by the botanical ingredients from the forests on our Wild & Pure ranch. Our EcoBalance CleansersTM are crafted in small-batches at our women-owned company.

Our Ecobalance Cleansers, Skin Care Products, and Dry & Cloth Wipes provide you and your family with the most mild, and environmentally-safe, personal care system available (we guarantee it)!
It’s easy to live more sustainably with our biodegradable, non-irritating, and refillable hygiene products for bodies of all ages, from faces to below-the-belt and diaper care. Plus our cleansers and serum are small-batch crafted in Idaho and free from HEL-list ingredients that harm waterways, AND our Natural Version is EWG Verified™.
ABOUT US AT WILD & PURE.
We are outdoor folks, with a commitment to products that are safe for outdoor adventurists, and families – from infants to elders. In our lives we use the Wild & Pure cleansers and cotton dry wipes to replace paper towels, and as wet wipes for travel, personal, toilet and baby care, and the mini wipes for small cleanup, like face and wound care. Plus we love that often these wipes can be washed and reused for sustainable personal, house and barn care.
From our family to yours – Drs. E & C


What Wild & Pure Reviewers Are Saying

Our Natural EcoCleanser** is EWG VERIFIED™. EWG VERIFIED™ recognizes products that meet EWG’s strictest standards for your health. This means none of EWG’s chemicals of concern. This means full ingredient transparency. The EWG VERIFIED™ criteria are grounded in decades of research on chemical safety, and scientific evidence about the impacts toxic chemical exposures. EWG’s scientists work with companies to create healthier, safer products, free from known chemicals of concern, so the consumer can trust the product they’re using has been verified for safety.

Our cleansers’ unique formulas aren’t just for cleansing! Their mild balance and antioxidant ingredients make them ideal for soothing dry, irritated surfaces anywhere:
– As an aftershave – For chaffing relief – To clean eyelids or lashes
– For increased comfort from runny noses or healing skin.

EcoBalance Cleansers’ formulas includes antioxidant fir oils and trace minerals that improve the growth of healthy bacteria in clinical studies, while being mild enough for everyday use even in babies, elder-care and wound washing. (How to use)

Many of us grew up loving the flexible-use, fun Dr. Bronner’s All-One® Castile Soap! However, this product has a very high pH and salt level (pH 2-fold & salt 5-fold natural levels) that isn’t ideal for surface ecosystems. Wild & Pure salutes the all-purpose, people and planet-oriented approach of this pioneering product – that offered a range of solutions in one bottle. EcoBalance Cleansers use emerging science for a next-generation “One Wash to Clean Them All” product.

Check out the How To Use page for more great ways to use EcoBalance Cleansers.
Dr. Bronner’s All-One!® is a registered mark of All One God Faith, Inc., Escondido, CA
* osmolality ** EWG Verified as Wouche Away Natural, changing to our new Wild & Pure name over the next few months