News

Our Starter Set was spotlighted in the Body Strong section, a roundup celebrating products that support strength and wellness. It includes our bestselling Natural EcoBalance Cleanser (4 oz mist) and...

For the second year in a row, we are proud to partner with Washington’s National Park Fund (WNPF) to support access, stewardship, and conservation in Washington’s beloved public lands.

Help Us Shatter the Silence Around HPV and Aging. Cases of cervical cancer among older people are rising globally as research finds those over 65 are more likely to have...

During a walk through Armstrong Woods State Natural Reserve, Dr. E was reminded how powerful preservation can be and how sneaky poison oak can get. These 800 acres of protected...

Wild & Pure is now on the shelf at the Small Biz Shoppe, a locally loved marketplace in River Park Square Mall, Lower Level, featuring 120+ small businesses. Visit our...

We’re proud to announce a new U.S. patent covering all Wild & Pure EcoBalance Cleansers - Sensitive, Natural, and Silky! Built on years of microbiome research, our daily care system...

Thoughtfully made, stain-hiding, and soft enough for daily use, these wipes are more than just cute. They’re a comfort you can count on.

"Thank you so much for the Wild & Pure Sensitive cleanser! Atty has never had ANY diaper rash, cradle cap or eczema in her first 8 weeks of life!"

We’ve got exciting news, our EcoBalance Cleanser & Wipes Starter Set was just featured in Wellness Magazine!

We have been hearing from some of you that you use EcoBalance Cleanser before, after, or in place of deodorant. Folks, this winter we decided to commit to the challenge...

We’ve renewed our partnership with CleanHub and committed to another 550 lbs of prevention in 2025, bringing our total impact to 1,100 lbs of plastic.

We were honored to take part in the EWG Verified® LA Relief Drive, where nearly 1,000 community members impacted by the wildfires received essential support. Nearly 35,000 clean, safe products...